Tim Blount is timtastic! - creative director / copywriter / art director in los angeles

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	<title>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</title>
	<link>https://timtastic.com</link>
	<description>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</description>
	<pubDate>Wed, 30 Jul 2025 22:48:01 +0000</pubDate>
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		<title>Wealthfront</title>
				
		<link>https://timtastic.com/Wealthfront</link>

		<pubDate>Wed, 30 Jul 2025 22:48:01 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/Wealthfront</guid>

		<description>
	3+ years and going, I’ve been building the Wealthfront brand from the inside.&#38;nbsp;

Under the supervision of ECD Chris Knight, I’ve led brand and copy strategy for one of fintech’s most trusted platforms—authored foundational brand systems, scaled a high-performing team, optimized lifecycle and paid initiatives, and drove creative for new product launches and feature announcements. Also grew some really big tomatoes 🍅

	2021–Present
CD, Copy


	More to come!

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		<title>Purple</title>
				
		<link>https://timtastic.com/Purple</link>

		<pubDate>Thu, 09 Sep 2021 16:41:42 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/Purple</guid>

		<description>
	What could be cooler than sleeping on air? We crafted this spot to give viewers all the ❄️chill❄️,
 floaty vibes of a restful night’s sleep on 1,800 chambers of air.&#38;nbsp;
	2020
Thinkingbox


	Our approach was to make Purple and “cool” unmistakably synonymous with a visceral, visual collage and a bit of Purple's hallmark humor. Amongst beautiful, super-slow-mo footage of sleepers floating in air, our animated type supers take a surprising turn to the absurd. But, like sleeping on Purple, the whole thing is much better experienced than described. Enjoy the ride!


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		<title>WeTransfer</title>
				
		<link>https://timtastic.com/WeTransfer</link>

		<pubDate>Tue, 17 Sep 2019 16:58:59 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/WeTransfer</guid>

		<description>
	After nearly ten years of using their platform to support independent artists, WeTransfer was looking to develop its first brand campaign. I played the role of ACD/Copy Lead on a campaign that used a deliberately simple tagline to characterize a deliberately simple file sharing service—one that prides itself on being a humble facilitator of creativity.
	2017
Stink Studios


AD: Steven Olimpio

🏆&#38;nbsp;ADC Silver Cube – Integrated Campaign


	In a social-heavy campaign that also inculded OOH, digital partnerships and preroll, we highlighted the work of artists, peeking into their process and contrasting WeTransfer’s simplicity with the unpredictable, nonlinear journey of creativity.


&#60;img width="3742" height="2100" width_o="3742" height_o="2100" data-src="https://freight.cargo.site/t/original/i/d0c005d164592a9b68ee51361704def685f0d60e14e4213f4b3db8e435c435e9/OOH_Carolina-Purple.jpg" data-mid="50807255" border="0"  src="https://freight.cargo.site/w/1000/i/d0c005d164592a9b68ee51361704def685f0d60e14e4213f4b3db8e435c435e9/OOH_Carolina-Purple.jpg" /&#62;
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	Preroll placements utilized our tagline framework to tell stories of making and doing across a variety of targeted creative disciplines.


&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/612931031a78b0037746acc54d8bf94b00c8e61df79a053bf97e25c3ae862ca3/YT_preRoll_film_v1.gif" data-mid="50807271" border="0"  src="https://freight.cargo.site/w/800/i/612931031a78b0037746acc54d8bf94b00c8e61df79a053bf97e25c3ae862ca3/YT_preRoll_film_v1.gif" /&#62;
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	We celebrated the creative process in a radically transparent way for the brand’s first out-of-home campaign in Bushwick. For these hand-painted placements, we posted screenshots of an actual email thread between the artist Kelela and WeTransfer about the creative that would eventually go up in the same space. After 2 weeks, we refreshed all the placements with photography provided by Kelela &#38;amp; team.

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	The 6-month campaign racked up 96.4 million impressions, 5.1 million video views and 2.3 million clickthroughs. Exposure reflected a marked improvement in virtually all key brand perception drivers, ranging from +26% trustworthiness to +52.6% simplicity/ease of use.

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		<title>YouTube Music</title>
				
		<link>https://timtastic.com/YouTube-Music</link>

		<pubDate>Sun, 15 Sep 2019 19:55:54 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/YouTube-Music</guid>

		<description>
	As the presenting sponsor of New Year’s Rockin Eve 2018, YouTube Music had a backstage pass to performances and interviews with 15 of the year's biggest names in music. We created a way for the brand to highlight their tight relationship with artists on their social feeds: shooting, designing and executing a one-night campaign on&#38;nbsp;@youtubemusic.

	2018
Stink Studios
AD: Steven Olimpio


	We expanded on YouTube music’s established design language to form a bespoke visual direction, dubbed Portal to 2019.


	Our production plan included a detailed content map to aid us in crafting a narrative and visual rhythm through the course of the night. All told, we prepared over 100 assets for Instagram stories/posts and Twitter posts.&#38;nbsp;The coverage generated a total of 76.9K engagements and 4.1M owned impressions, and the Instagram Story retained 96% of viewers over 41 posts.


&#60;img width="1600" height="800" width_o="1600" height_o="800" data-src="https://freight.cargo.site/t/original/i/98c44742bad319b02b2a07177d72206a33d1df7b45723f8496082596bbbbf5dc/YTMNYE-Featured-2.png" data-mid="50654326" border="0"  src="https://freight.cargo.site/w/1000/i/98c44742bad319b02b2a07177d72206a33d1df7b45723f8496082596bbbbf5dc/YTMNYE-Featured-2.png" /&#62;


	Earlier in 2018, we executed a similar "second-screen-style" concept when YouTube Music was the presenting sponsor of the American Music Awards. Watch the story archive here.

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		<title>Strava: #GiveKudos</title>
				
		<link>https://timtastic.com/Strava-GiveKudos</link>

		<pubDate>Sun, 15 Sep 2019 04:53:41 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/Strava-GiveKudos</guid>

		<description>
	2018 was a rough year to be a social network. As many were questioning social media’s impact on society, Strava saw the issue as an opportunity to show the world what makes their social network different from the rest.
	2018
Stink Studios

AD: Steven Olimpio


	I was ACD/Copy Lead on this global campaign aimed at highlighting the positivity and support shared among the millions of athletes who use Strava, centered around giving Kudos (the orange thumbs akin to a 👍 or ❤️ on other platforms). We kicked off the phased campaign with some punchy out-of-home that ran in Los Angeles, Chicago, San Francisco and London—plus a style guide to enable global transcreation in the Strava network.&#38;nbsp;


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/35e0ff7576a700c2da244a0779269864ac506526c993a072776b15f99cc0941e/20180111-463A8962.jpg" data-mid="50615206" border="0"  src="https://freight.cargo.site/w/1000/i/35e0ff7576a700c2da244a0779269864ac506526c993a072776b15f99cc0941e/20180111-463A8962.jpg" /&#62;
&#60;img width="1201" height="675" width_o="1201" height_o="675" data-src="https://freight.cargo.site/t/original/i/2125d252d8321e74a9b77b894e409897ef6cb0e9aa8d25743c8419e0794d35ec/Bike_Shares_-_Chicago-crop.jpg" data-mid="50615207" border="0"  src="https://freight.cargo.site/w/1000/i/2125d252d8321e74a9b77b894e409897ef6cb0e9aa8d25743c8419e0794d35ec/Bike_Shares_-_Chicago-crop.jpg" /&#62;
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	Strava users are accustomed to giving Kudos within the Strava app, but our campaign gave them tools and inspiration to spread the love everywhere else. Our&#38;nbsp;campaign landing page hosted a Kudos generator, a GIPHY library + screenshot templates for social stories, and even a few videos to demonstrate how to give Kudos IRL.


	The campaign site attracted 2 million visitors in the first month, and we counted over 14,000 unique Instagram posts with the #GiveKudos hashtag.

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		<title>LA Galaxy</title>
				
		<link>https://timtastic.com/LA-Galaxy</link>

		<pubDate>Sat, 28 Apr 2018 23:04:41 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/LA-Galaxy</guid>

		<description>
	The most decorated franchise in MLS history, LA Galaxy wanted to launch their 2018 season with a campaign that celebrated the team’s rich history, while at the same time energizing their fans in the present. We developed a visual style and messaging guidelines that their creative teams could utilize in a wide range of marketing and collateral.
	2018
Stink Studios


AD: Steven Olimpio


&#60;img width="1600" height="550" width_o="1600" height_o="550" data-src="https://freight.cargo.site/t/original/i/bc377eeeb9f8236c4f0b2227e080ee44286915e45d240a47c2d551590f3ef0aa/Type-Hero-Rotator.gif" data-mid="15533609" border="0"  src="https://freight.cargo.site/w/1000/i/bc377eeeb9f8236c4f0b2227e080ee44286915e45d240a47c2d551590f3ef0aa/Type-Hero-Rotator.gif" /&#62;
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	Our primary deliverable was a comprehensive brand book that included an internal manifesto and strategic guidelines for three key fan segments.&#38;nbsp;


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&#60;img width="1732" height="967" width_o="1732" height_o="967" data-src="https://freight.cargo.site/t/original/i/620d556ff75309e4d671999d557da65ab29ae1df5b21f54a4bca43c9df3e87e1/4_Cobi_Romain.png" data-mid="15533601" border="0"  src="https://freight.cargo.site/w/1000/i/620d556ff75309e4d671999d557da65ab29ae1df5b21f54a4bca43c9df3e87e1/4_Cobi_Romain.png" /&#62;
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	The team adapted the campaign elements to social media, in-game motion graphics, and beyond.


&#60;img width="1800" height="1201" width_o="1800" height_o="1201" data-src="https://freight.cargo.site/t/original/i/c0f610d33008cb897f180ea30f8f68e303ed2a3956f302dd04193dd496eaf046/Digital_Boards.jpg" data-mid="15533604" border="0"  src="https://freight.cargo.site/w/1000/i/c0f610d33008cb897f180ea30f8f68e303ed2a3956f302dd04193dd496eaf046/Digital_Boards.jpg" /&#62;
</description>
		
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	<item>
		<title>Facebook for Creators</title>
				
		<link>https://timtastic.com/Facebook-for-Creators</link>

		<pubDate>Sun, 11 Mar 2018 21:02:40 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/Facebook-for-Creators</guid>

		<description>
	
Facebook for Creators is a platform designed to help video creators learn, grow and find success on Facebook. We were asked to create a film piece and photo library to introduce and promote the community at launch.

	2017
Stink Studios
Director: Samy Mosher


&#60;img width="1600" height="800" width_o="1600" height_o="800" data-src="https://freight.cargo.site/t/original/i/369bc12e663a1ce05d0aea938ce10cb22f7efb989c84b88b7a217143ecc128d2/CaseStudyHeader.jpg" data-mid="12748007" border="0"  src="https://freight.cargo.site/w/1000/i/369bc12e663a1ce05d0aea938ce10cb22f7efb989c84b88b7a217143ecc128d2/CaseStudyHeader.jpg" /&#62;
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	👇 We shot additional interview content with a few “Spotlight Creators” and created motion pieces for Facebook and Instagram ad units.


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</description>
		
	</item>
		
		
	<item>
		<title>Into Action!</title>
				
		<link>https://timtastic.com/Into-Action</link>

		<pubDate>Mon, 12 Mar 2018 00:29:20 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/Into-Action</guid>

		<description>
	
WeTransfer wanted to make the most of its sponsorship of the Into Action  festival of art and activism in L.A., so we created a way to download the festival and inspire action beyond its walls. We announced the download with a set of posters at the event, and with targeted social stories.&#38;nbsp;
	2018
Stink Studios
AD: Steven Olimpio


&#60;img width="1450" height="1080" width_o="1450" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a6a2244513dba66977148712d85bfee18de45cd88dab50f2ce678d92c64fe7ce/wtintoaction2.jpg" data-mid="12760657" border="0"  src="https://freight.cargo.site/w/1000/i/a6a2244513dba66977148712d85bfee18de45cd88dab50f2ce678d92c64fe7ce/wtintoaction2.jpg" /&#62;
&#60;img width="864" height="1080" width_o="864" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b537f92ff820bb01dd889bc8c2304a360ea0929c0b90183917362fe78acaed43/wtintoaction1.jpg" data-mid="12760658" border="0"  src="https://freight.cargo.site/w/864/i/b537f92ff820bb01dd889bc8c2304a360ea0929c0b90183917362fe78acaed43/wtintoaction1.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7ebd0b06403970a4983af51e53f6e1d81b31d8dc2230211fd82573579b27d4d5/wtinoaction4.png" data-mid="12760660" border="0"  src="https://freight.cargo.site/w/1000/i/7ebd0b06403970a4983af51e53f6e1d81b31d8dc2230211fd82573579b27d4d5/wtinoaction4.png" /&#62;

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	WeTransfer pasted the posters—which included resources like phone numbers for local members of Congress—along the route of the L.A. Women's March.

&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/45a275e6c27e1bc4206a5ff6567b65ee5a2c4644693419cc50e06e9ca1cbf844/wtintoaction3.png" data-mid="12760659" border="0"  src="https://freight.cargo.site/w/1000/i/45a275e6c27e1bc4206a5ff6567b65ee5a2c4644693419cc50e06e9ca1cbf844/wtintoaction3.png" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>YouTube TV</title>
				
		<link>https://timtastic.com/YouTube-TV</link>

		<pubDate>Sun, 11 Mar 2018 23:55:24 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/YouTube-TV</guid>

		<description>
	
We helped launch YouTube’s new TV service with a dynamic landing page that celebrates the bold, refreshing, user-centric approach that YouTube brings to the world of TV.
	2017
Stink Studios


&#60;img width="2526" height="1418" width_o="2526" height_o="1418" data-src="https://freight.cargo.site/t/original/i/9212a1476ab78f35eab950c5b49d05a189116fba40efb1bc10212bbf45f3abb5/yttv1.png" data-mid="12758636" border="0"  src="https://freight.cargo.site/w/1000/i/9212a1476ab78f35eab950c5b49d05a189116fba40efb1bc10212bbf45f3abb5/yttv1.png" /&#62;
&#60;img width="2526" height="1418" width_o="2526" height_o="1418" data-src="https://freight.cargo.site/t/original/i/0b075f2a96cc4d89a2fafe3974f0ebf403574e58e21e61dcfa9d63b8badac1b5/yttv2.png" data-mid="12758635" border="0"  src="https://freight.cargo.site/w/1000/i/0b075f2a96cc4d89a2fafe3974f0ebf403574e58e21e61dcfa9d63b8badac1b5/yttv2.png" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>Flixtape</title>
				
		<link>https://timtastic.com/Flixtape</link>

		<pubDate>Sun, 11 Mar 2018 04:05:09 +0000</pubDate>

		<dc:creator>Tim Blount is timtastic! - creative director / copywriter / art director in los angeles</dc:creator>

		<guid isPermaLink="true">https://timtastic.com/Flixtape</guid>

		<description>
	
Like a mixtape. But for Netflix. This site used Natural Language Processing to allow users to enter a mixtape title and get an auto-generated playlist of Netflix movies. I led the UX and copy, and I pitched in on design and motion.

	2016
Stink Studios


&#60;img width="1366" height="734" width_o="1366" height_o="734" data-src="https://freight.cargo.site/t/original/i/760cd4df5c19c55225fa65da68710cfddccb1c71b880eba90a94c83f841ab6d8/flixtape_ecosystem.jpg" data-mid="12715751" border="0"  src="https://freight.cargo.site/w/1000/i/760cd4df5c19c55225fa65da68710cfddccb1c71b880eba90a94c83f841ab6d8/flixtape_ecosystem.jpg" /&#62;


	👇 I helped invent this draggy thing to let users explore styles for their cover image. We worked with illustrator Freddy Arenas to create over 80 cover art illustrations representing every genre on Netflix.


&#60;img width="2846" height="1600" width_o="2846" height_o="1600" data-src="https://freight.cargo.site/t/original/i/771befbd9197e23144a316f0134f3334b471ac403daca2410f43280f3751da67/IllustrationsGridLT_Final.jpg" data-mid="12716780" border="0"  src="https://freight.cargo.site/w/1000/i/771befbd9197e23144a316f0134f3334b471ac403daca2410f43280f3751da67/IllustrationsGridLT_Final.jpg" /&#62;
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	We strategized and executed the social launch plan as well - including sourcing and editing these silent play videos for Facebook. I know After Effects now.


&#60;img width="2846" height="1600" width_o="2846" height_o="1600" data-src="https://freight.cargo.site/t/original/i/8deaa2a9f61c174cef849a5ea75128faabc8f0db9a5c37897098a9d3d0470af2/IllustrationsGridLT_Final4.jpg" data-mid="12717275" border="0"  src="https://freight.cargo.site/w/1000/i/8deaa2a9f61c174cef849a5ea75128faabc8f0db9a5c37897098a9d3d0470af2/IllustrationsGridLT_Final4.jpg" /&#62;
&#60;img width="2846" height="1600" width_o="2846" height_o="1600" data-src="https://freight.cargo.site/t/original/i/8739f64567072c961ab16e505c117e789c0871253de31dadb21e013715248633/IllustrationsGridLT_Final6.jpg" data-mid="12717278" border="0"  src="https://freight.cargo.site/w/1000/i/8739f64567072c961ab16e505c117e789c0871253de31dadb21e013715248633/IllustrationsGridLT_Final6.jpg" /&#62;
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